Los Angeles, US
About

The room, the producer and the label are one house.

The model

A production label

Most studios sell hours. Most labels sign records that already exist. Authxntic does the third thing. The record is made in our room, by the producer who is also the label, and it is released through the label's catalogue. Artists come in on the strength of the music, and the arrangement is built around them.

Sessions

Three ways in

Room and time
The room, self-engineered. The recording is yours once the session is paid.
With an engineer
The room and Nicky at the desk. The recording is yours once the session is paid.
With a producer
The room, the engineer and the producer, who brings the beat. This is the produced session, and it is the offer. It is booked on one of two licences.
Non-exclusive
The producer keeps the beat and may license it again. The record is released through Authxntic Records; net receipts are shared 50% to the artist and 50% to the label.
Exclusive
The beat is licensed to the artist alone for a fee. The record is the artist's to release.
With a writer
Songwriting in the room. The composition is a co-write on a split sheet.
The catalogue

Where the records go

Records made here are released through Authxntic Records and cleared through the label for film, television, advertising and brand work. The label distributes, administers and accounts. Writers keep their writer shares; 20% of the publishing on work made here is the company's, and the company administers it.

One house

Two doors

Authxntic is one house. The label and the studio are one door; the clothing house is the other. One language across both, carried by the work rather than announced.